Masthead Sticky

The Masthead ad format which sticks to the top browser if user scrolls down the webpage for 6 seconds ensuring user attention with no loss of user experience. A great enhancement comparing with Youtube masthead.

HIGHLIGHTS

- Support 6-second sticky option where publishers allow.

- Support Carousel/Collection capability.

- Support mobile interaction based on device movement capability

- Maximize user reach with huge inventory from all local publishers

- Best fit for branding or product launching

SPECIFICATION

Name

Masthead Sticky

Format

JPG, PNG, GIF, HTML5, MP4

Aspect Ratio

16:9

Resolution Banner Standard

640x320

Resolution Banner Small

640x160

Video Length

6s, 15s, 30s

Video_Size

≤ 3Mb/ 15s, ≤ 6Mb/ 30s

Banner Size

≤ 200KB

Sound

Sound off by default

Tracking Metrics

Impression/ Click/ Video Metrics if applicable

Cost Model

CPM