Inread (Mobile)

An outstream video ad format, appear natively in the middle of the article content, supported auto-play and VPAID compatible

HIGHLIGHTS

- An Outstream format for video ads as great replacement for instream video

- Natively display in the middle of article content

- High user reach with huge inventory from local publishers for both desktop and mobile device

- Support auto-play and VPAID

- Suitable for brand-awareness purpose

SPECIFICATION

Name

Inread (Mobile)

Format

MP4

Aspect Ratio

16:9

Video Length

6s, 15s, 30s

Video_Size

≤ 3Mb/ 15s, ≤ 6Mb/ 30s

Sound

Sound off by default

Tracking Metrics

Impression/ Click/ Video Metrics (Start, Quartiles, Complete)

Cost Model

CPM, CPV