Balloon Video Expandable

An engagement ad format, appears as popup in the bottom-right corner of the desktop screen. Video (iTVC) is auto-played with sound off and expanded to bigger size 500x300 pixels or even 800x500 pixels. Sound enabled when user clicks on sound icon. Shrink down to 260x30 after 15s or user clicks to minimize button.

HIGHLIGHTS

- Always visible.

- Video is auto-played with sound off by default.

- Increase user engagement

SPECIFICATION

Name

Balloon Video Expandable

Format

JPG, PNG, GIF, HTML5, MP4

Aspect Ratio

16:9

Resolution Banner Standard

300x250

Resolution Banner Expand

500x300

Resolution Banner Small

260x30

Video Length

15s, 30s

Video_Size

≤ 3Mb/ 15s, ≤ 6Mb/ 30s

Banner Size

≤ 200KB

Sound

Sound off by default

Tracking Metrics

Impression/ Click/ Video Metrics / Engagement

Cost Model

CPM